| The project PTP-Cycle (Personalized Travel Planning for Cycling) | |
| Brief Description | The project PTP-Cycle ( Personalized Travel Planning for Cycling) offers personalized travel planning, by leveraging social marketing methods to promote citizens travel behavior change, taking into account the specific needs and interests of the target audience. PTP-Cycle is a project that takes a holistic approach to delivering PTP by considering its development and application in different settings, namely residential, workplace and university. Whilst recognized in a few countries, PTP is not yet common practice across Europe. PTP-Cycle seeks to demonstrate that PTP activities are transferable and can be adopted by diverse implementation sites and target groups to lead to increased levels of cycling, walking, public transport use and car-sharing. The cities of Antwerp, Burgos, Ljubljana, London and Riga have come together as partners in the project – supported by LEPT, Polis, Traject, UIRS and Sustrans1 – to develop the first pan European PTP delivery program. Individuals identified to have the largest potential for behavior change are contacted in homes, workplaces and universities. They are offered information, advice and motivation tailored to their own needs to help them change their travel behavior. It is this personal approach that makes PTP so popular and successful. The project supports cities in their pursuit of reduced congestion, cleaner air, a healthier population and reduced CO2 levels. The project offers alternative mobility options in the city, which not only contributes to the quality of the cities urbanization and improves the health of the citizens, but also makes the traveling in the city quickly, easily and economically effective. |
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| European Country/Countries | Belgium, Croatia, Latvia, Slovenia, Spain, United Kingdom |
| Field | Living/Green spaces: Other, Moving: Cycling |
| Type | Intervention |
| Impact | Health, Environmental sustainability |
| Status | Completed |
| Target Group | General population |
| Evaluation | No |
| Level | Local, European |
| INHERIT Perspective | The main reason for choosing this practice was that approach the project uses and that targets more than one topic, by educating and creating the possibilities for the inhabitants to sue more environmental friendly ways of moving and PTP is about breaking down the subjective barriers to using sustainable transport and providing attractive and reliable information on the alternatives. Therefore, not only contributing to the environmental sustainability, but also improving the health of the inhabitants of the city. |
| Detailed description PDF filename | Download file |
| Relevant links | http://ptpcycle-europe.eu/ |
| Contact | Paul Curtis |